- Apex Defense
- About Us
Who We Are
Defense Network
Helping Insurers Stay Ahead of the Risk
Apex Defense Consulting helps insurance companies and their counsel prevent Nuclear Verdicts® and reduce settlement risk through expert guidance, on-demand training, proven litigation strategies, and collaboration. Our team brings decades of real-world and data-supported experience working alongside insurers and counsel to strengthen their approach to high-exposure claims.
We understand how complex today’s legal environment has become. With more aggressive plaintiffs’ counsel tactics at play, and ever-rising financial stakes, claims teams need to be more prepared than ever. Apex Defense Consulting was founded to help the insurance industry meet that challenge with confidence and clarity.
Our Leadership
Strategic Minds Behind Apex
Our team includes experienced litigators, trial lawyers, consultants, and educators who have dedicated their careers to insurance defense. We are trusted by national carriers, reinsurers, and defense counsel across the country to deliver unparalleled insight, expert support, and bold solutions to the industry’s most pressing concerns.
We’ve tried and advised on high-risk trials, aligned internal and external legal teams, and supported claims departments in some of the most challenging jurisdictions. We are sought-after speakers and educators. Why? Because we know what works in the real world and we’re committed to sharing that knowledge with our clients in actionable, impactful, and engaging ways.
Expert Insights
Published Expertise
Our leadership has authored well-known books on litigation defense and Nuclear Verdicts®. These works are used across the globe by claims professionals, legal teams, and insurance executives to better understand how to prevent excessive verdicts and settlements.
These resources offer more than just advice. They provide a proven blueprint for success, even in the face of the most effective plaintiffs’ tactics.
Get the Book “Nuclear Verdicts: Defending Justice For All”
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Our Latest Book
Runaway jury awards, or Nuclear Verdicts®, are becoming more frequent and more severe, driving up costs for insurers and policyholders alike. In their follow-up to the bestselling Nuclear Verdicts, Robert F. Tyson, Jr. and Cayce E. Lynch uncover the common patterns behind these outsized awards and show how defense teams can break the cycle.
Drawing on data from 100 real cases, Nuclear Verdicts®: The Apex delivers a practical, trial-tested blueprint for carriers and their counsel. With strategies to diffuse juror anger, present stronger defenses, and act with boldness, it equips insurance professionals to push back against social inflation and restore fairness in the courtroom.
Pre-Order Your Copy of “Nuclear Verdicts®: The Apex – Break the Pattern”
Our Advantage
The Apex Defense
The Apex Defense is our structured framework for reducing litigation risk and preventing Nuclear Verdicts®.
Our Approach
The Apex Defense
The Apex Defense was developed through real trial experience and in-depth research. Our team has gone head-to-head with top plaintiff attorneys across the country, and won. We’ve seen what works in the courtroom, and we’ve built a method that helps defense teams succeed.
At its core, The Apex delivers winning strategies rooted in proven principles of human psychology. It is not a tactic or trick. It helps defense teams show up as the most reasonable party in the room, not just act like it. The goal is to defuse juror anger, build credibility, and guide the jury toward a fair result.
Each step of the process builds on the last. The Apex helps defense teams tell a story that is honest, human, and persuasive. It gives structure to how to build and try a winning case, leveraging empathy and psychology to give jurors permission to do the right thing.
Smarter Defense
Why It Matters
Nuclear Verdicts® and high-dollar settlements don’t just affect legal budgets. They impact reputations, premiums, long-term business performance, and they drive social inflation. The cost of being unprepared is simply too high.
At Apex Defense Consulting, our goal is to help insurers fight smarter, align their teams, and proactively prevent worst-case scenarios through boldness, creativity, and collaboration. We give you the tools, training, and strategy to stay in control – before an outsized verdict is ever reached.