Ashley Paige Fetyko is a Co-Founder and Consultant for Apex Defense Consulting (ADC) and one of the chief architects behind The Apex, a trial-tested and data-backed blueprint designed to stop runaway verdicts by addressing the root cause: anger. A seasoned trial attorney, strategist, and educator, Ms. Fetyko led the research and analysis of 100 Nuclear Verdicts® for the new book, Nuclear Verdicts®: The Apex – Break the Pattern.
At ADC, Ms. Fetyko develops and delivers educational and community programming and crafts consulting initiatives in response to industry and client need. She leverages her deep understanding of trial advocacy and the power of jury psychology to help carriers, risk pools, counsel, and trial teams apply The Apex to their cases – and win. Through custom workshops and collaborative sessions, she guides defense professionals in implementing The Apex to improve communication, deliver on empathy, and achieve fair outcomes for all.
Ms. Fetyko also serves as Partner and Head of Growth & Client Engagement at national insurance defense trial law firm Tyson & Mendes, where she continues to advance education and innovation within the defense community. Leveraging both her experience serving as first chair in over 90 jury trials as well as her communications expertise, Ms. Fetyko delivers impactful, entertaining, and invigorating speeches and training across the country.
Combining analytical precision with a passion for education, Ms. Fetyko is redefining how the defense industry prepares for trial — empowering others to break the pattern of Nuclear Verdicts® and stop social inflation.
